WHAT IS I WERE…

  • A stylized illustration of former President Barack Obama wearing a white apron with 'BURGERS' written on it, standing in front of a fast-food restaurant with a neon sign that says 'Drive-In' and features a burger icon.

    If I Were ... Running a Burger Joint

    Published 08.07.2025

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  • A distinguished man with gray hair and a serious expression standing behind a bar, wearing a white shirt, dark tie, and suspenders. There are bar tools and a cocktail on the counter in front of him, with a background of bottles and warm lighting.

    If I Were ... Running A Speakeasy

    Published 14.07.2025

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  • Painting of a smiling woman and man, standing in front of a background with a house, holding wooden spoons, with an 'Open' sign visible.

    If I Were … Running a Mom & Pop Trattoria?

    PUBLISHED 31.07.2025

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  • Cartoon image of a man and two children at a lemonade stand with a striped canopy. The man is smiling, wearing a blazer over an orange shirt, and there is a pitcher of lemonade and glasses on the stand. The children, a boy with glasses and a girl with curly hair and a red headband, are happily holding glasses of lemonade.

    If I Were … Danny Meyer, Opening a Chain of Lemonade Stands

    Published 28.05.2025

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  • Illustration of an older man with gray hair smiling, wearing a yellow T-shirt with the hashtag '#MakeTheTeamSharp' in bold blue text, standing outdoors with a colorful landscape and blue sky with clouds in the background.

    If I Were … Hired to Recruit for the Hospitality Industry, Globally?

    Published 10.09.2025

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